Haircare brand African Pride will be joining in the Black culture and beauty celebrations this weekend during the 25th annual ESSENCE Festival.
The brand will host a unique “Feeling My Pride Experience” at its African Pride House featuring four curated experience rooms:
- The ‘Hair We Go’ room will be all about hair nostalgia and fond coming-of-age memories
- The ‘African Pride University’ room is where you’ll find a celebration of Black excellence and HBCUs
- The ‘Money Moves’ room will highlight and celebrate the journey to financial freedom
- The ‘Hairspiration’ room will showcase positive Black hair images, icons and affirmations
The “Feeling My Pride Experience” takes places July 6-7, 10am – 6pm. It is free and open to the public.
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This year, there's no better way to celebrate #EssenceFest with your tribe than with @MyAfricanPride. Journey through 4 one-of-a-kind experiences under 1 roof at the African Pride House July 6-7, 2019 from 10am – 6pm. Claim your experience passes today at AfricanPrideHouse.Eventbrite.com