Serial beauty entrepreneur Tyra Banks is once again changing how we view the world of modeling with her latest boss venture. The model icon who made “smizing” a thing (and brought us America’s Next Top Model), is now opening her own model-themed amusement park.
The “godmother” of beauty took to Instagram to announce the new 21,000-square-foot attraction. The first-ever model-themed park will feature state-of-the-art interactive entertainment, curated shopping experiences, and special events to help visitors redefine what it means to be a model.
“Modelland is all about celebrating your
“I want people to feel seen and validated,” she said. “Modelland will provide the tools for them to do so and empower them to embrace, adorn and celebrate their own unique beauty.”
Modelland is set to open in late 2019 at the iconic Santa Monica Place just blocks from the beach in Santa Monica.
No word, yet, on how much tickets will cost, but visitors will also be able to shop the permanent space.