ApHogee Just Dropped Two New Goodies To Moisturize Thirsty Tresses

ApHogee x Ashly Rodriguez
Photo Credit: Instagram/@ApHogee

ApHogee is giving thirsty tresses a serious boost with the addition of two new products designed to hydrate textured and chemically-processed hair.

The haircare staple (its Two-Step Protein Treatment is a haircare must-have) has added a hydrating curl serum to its Curlific! line for naturalistas, as well as a heavy-duty leave-in moisturizer for damaged or processed hair.

ApHogee Curlific Serum

Curlific! Hydrating Curl Serum

This new offering is infused with quinoa amino acids to strengthen and protect hair while providing lasting hydrating. The styling serum is ideal for wavy-coily hair types with fine to coarse hair, delivering lightweight hold with a glossy shine.


For those already familiar with the Curlific! line, try cocktailing it with Texture Treatment Intensive Repair for added elasticity and damage repair.

ApHogee, $8.95

ApHogee Shea-Pro Leave-In Moisturizer

The Shea-Pro Leave-In Moisturizer is part of the brand’s Serious Care and Protection line and is formulated to moisturize and protect coarse, porous, dry, brittle and moisture-thirsty hair.

Ideal for processed hair and hair that is exposed to harsh, dry climates, the leave-in is infused with the nourishing benefits of shea butter and the sealing and reparative agents in safflower oil and vegetable proteins to delivers all-day moisture.

ApHogee, $8.95

ApHogee is available nationwide at Sally Beauty Supply, Walmart, and other beauty supply stores and salons.

For more info, visit Aphogee.com.

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About The Author

Stephenetta (isis) Harmon

isis is a music, hair and communications junkie. she is a Black beauty editor; founder of Sadiaa, the premiere beauty directory for women of color, and editor for HypeHair.com.