ORS™ Olive Oil kicked off New York Fashion Week last week with a VIP Style Salon & Gifting Suite in NYC unveiling the brand’s new packaging and reformulated products including its Sheen Spray and its Edge Control. Top media, bloggers and influencers were treated to dry hairstyling by the ORS Glam Team and makeovers by LAMIK Cosmetics
The hair care brand also hosted a panel discussion on diversity and inclusion in the fashion and beauty industry moderated by lifestyle & media personality Harriette Cole. Featured panelists included Claire Sulmers, Founder & Editor in Chief of FashionBombDaily.com, legendary fashion activist Bethann Hardison, Allison McGevna, Vice President of Women’s Lifestyle for HelloBeautiful.com and MadameNoire.com and Shawn Tollerson, CEO of Namaste Laboratories (Creators of ORS™ Olive Oil). The brand said the event created a moment to discuss being change agents and embrace and respect our unique beauty and the beauty of others.
The day ended with a special live performance by Neo-soul husband and wife duo Kindred The Family Soul.