After landing a guest spot on Tiffany & Co.’s “There’s Only One” fall ad campaign alongside Janelle Monáe and Elle Fanning, musician-turned-actress Zoë Kravitz has now been crowned the global ambassador for YSL Beauty.
In her new role, she will front several global makeup campaign projects and ads for the French makeup brand, with the first debuting later this month. This isn’t Zoë’s first time working with YSL. Just last year, she was featured in the brand’s Before The Light project — a web series giving a glimpse into the lives of three powerful women and their (YSL) make-up habit. She also served as YSL Beauty’s U.S. social muse for quite some time.
“As a muse for YSL in the US, Zoe has already been bringing her effortless cool of makeup pics and on-the go style tips via social media,” the brand stated in an official statement.
Zoë also gushed over her latest gig in the statement, adding, “YSL Beauty has always been one of my favorite brands. Their ability to combine the chicest of styles with a raw edge has always been to me one of the best ways to express yourself through fashion and beauty. Nothing is forced, nothing is fake but everything is bold, strong and unafraid. I’m very excited to work with this legendary and timeless company.”