Behind every electrifying red carpet look is a mastermind who makes fabulous beauty happen! AJ Crimson, one of the leading celebrity makeup artists in the industry, is the genius behind many of our favorite beauty looks.
His clientele includes such stars as LeToya Luckett, Lauren London, Angela Bassett and Brandy. He is also at the helm of the hugely successful AJ Crimson Beauty collection, an incredible makeup line that offers everything from dual cream foundation kits to stunning lipstick shades.
The makeup mogul recently unveiled his latest campaign for AJ Crimson Beauty entitled “It Girl”, and the campaign focuses on inspiring young women everywhere to be the best version of themselves.
We caught up with AJ Crimson to talk about this inspiring new venture and his new spokesmodel. Click through to learn about his collection and get some amazing tips on how to create a red carpet look at home.
Hype Hair: What was the inspiration behind your new “It Girl” campaign and lipstick collection?
AJ Crimson: Ryan Destiny is my ultimate muse! I met her when she was just turning 16-years-old. I was doing her makeup for a red carpet appearance. She blew me away with her beauty and her sweet personality. Not to mention she is an amazing young actress and vocalist. I love working with her. She has a natural beauty and presence that screams superstar.
When it came time to create this collection and campaign, I knew I wanted a beautiful brown girl firstly! I knew it could only be Ryan! She is such a hard worker, amazingly talented and more girls need role models of substance like Ryan. We need more girls that look like Ryan to lead campaigns, especially for our little brown girls to see themselves.