It’s PLAY! Time: Sephora Launches Beauty Box Service

Sephora Play! box

Photo Credit: Sephora

Arguably the greatest beauty super store has found a way to be even greater, by delivering its top notch products right to customers’ doorsteps through its new subscription beauty box service: PLAY! by Sephora. Once a month the beauty experts of Sephora will handpick six deluxe-size samples ranging from hair care to nail polish and everything in between.

For $10 a month, you can receive membership into an exclusive group of beauty enthusiasts, providing you with themed beauty products, a PLAY! BOOK featuring beauty hacks, in store one-on-one makeup tutorials and a Spotify playlist, among other cool exclusives.

The debut beauty box will include Sephora Collection Rouge Infusion Lip Stain in Peony, Marc Jacobs Beauty Highliner Gel Eye Crayon in Blacquer, Ole Henriksen Sheer Transformation Face Crème, Bumble and bumble Hairdresser’s Invisible Oil, and Glamglow Supercleanse facial cleanser.


Want in? Click here to join now. PLAY! will debut next month in Boston, Columbus and Cincinnati – and will launch nationwide in 2016.

Click through to see how Sephora’s Play! subscription works.

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About The Author

Queens native with a "healthy" obsession for all things beauty and Beyoncé.