All women can thank Grace Choi for their affordable at-home beat faces.
In effort to eliminate the middleman with high-end cosmetics, the Harvard graduate created Mink, a desktop printer that prints makeup,
“The makeup industry makes a whole lot of money on a whole lot of bulls—,” Choi said when she introduced the printer at TechCrunch Disrupt. “They do this by charging a huge premium on one thing that technology provides for free, and that one thing is color.”
The mini publisher uses FDA-approved ink to create any color cosmetic. Once you get the hex code found on her website you plug Mink into Photoshop or Paint and print. It offers you an array of colors—much more and affordable than what you can get at your local Walmart—in less than 40 seconds.
Press play to check out Grace’s full speech on Mink and then let us know if you’ll be snagging your own printer